Tribeca treats pigment like material culture: brushed swatches, metal tins, and typography that reads gallery-quiet. The identity carries finish names and sheen as part of the story, not fine print.
We built a packaging system and campaign stills that scale from shelf to billboard—one palette, many surfaces, zero noise.
- Brand Strategy & Identity
- Packaging Design
- Creative Direction & Imagery
End-to-end creative for paint & decor — built to carry across print and digital.
Tribeca treats pigment like material culture: brushed swatches, metal tins, and typography that reads gallery-quiet. The identity carries finish names and sheen as part of the story, not fine print.
We built a packaging system and campaign stills that scale from shelf to billboard—one palette, many surfaces, zero noise.