Inspired by northern light and long lines, Helsinki’s identity uses elongated type and a restrained cool-warm palette.
We paired the system with a minimal marketing site that foregrounds photography and slow, intentional scroll.
- Brand Strategy & Identity
- Visual & UX/UI Design
- Web & App Development
End-to-end creative for menswear — built to carry across print and digital.
Inspired by northern light and long lines, Helsinki’s identity uses elongated type and a restrained cool-warm palette.
We paired the system with a minimal marketing site that foregrounds photography and slow, intentional scroll.