For Cressida we distilled the brand to a soft-but-structured mark and a palette that reads luminous on both cream and deep backgrounds.
Guidelines document voice, color logic, and partner use cases so the identity stays intact as the product line grows.
- Brand Strategy & Identity
- Logo & Icon Design
- Brand Guidelines
End-to-end creative for womenswear — built to carry across print and digital.
For Cressida we distilled the brand to a soft-but-structured mark and a palette that reads luminous on both cream and deep backgrounds.
Guidelines document voice, color logic, and partner use cases so the identity stays intact as the product line grows.